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5: Outbound Prospecting
Introduction
Module introduction (0:33)
Outcomes (0:20)
Module Content
Lead gen / Demand gen / Prospecting (4:18)
Why prospect? (4:03)
Buying pyramid (1:28)
Prospecting purpose (1:11)
Prospecting is formulaic (2:46)
Phone first (3:17)
Email (2:08)
Social (1:30)
Introducing the combo approach (2:52)
Time blocking (1:33)
Inbound / Outbound (2:17)
Wrap Up
Wrap up and your three things (2:05)
Quiz
Resources (2:18)
Prospecting is formulaic
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